Tip #3: Focus on Service
As a franchise owner, you have the benefit of learning from other successful franchisees to see how best to market and run your business. While this guidance will prove to be insurmountable, it’s still your responsibility to define and manage your customers’ experience.
As you are well aware from your own customer service experiences, both positive and negative, the way a business treats its customers can really make or break the company. Great customer service all starts with the right team members, so ensure that you hire friendly, customer-centric staff to help you run the day-to-day operations of your business. If you’re lacking management experience, make sure that you hire a professional and experienced manager to help run your team and office, or take steps to receive the proper training to be able to do so yourself.
We’ll be back next month with another tip for you on buying a franchise - stay tuned!